Catherine leads strategic marketing and public relations initiatives for multiple sector-spanning clients.

• Collaborates with clients across multiple sectors, including nonprofit, architecture, government, engineering, healthcare, construction and professional services.
• Identifies opportunities and utilizes creativity to develop impactful and relevant client solutions.
• Elevates brands by harnessing the power of storytelling and finding commonality in shared experiences.
• Possesses deep media experience, impeccable news judgment, genuine curiosity, abundant enthusiasm and generous empathy – and combines these traits to share meaningful stories and generate exposure.
• Connects easily and thrives on variety.
• Delivers marketing, public relations and visibility expertise including strategic counsel, communications planning and media management.
• Maintains close relationships with media, community leaders and other key partners.

How Catherine creates magic

• Catherine is a phenomenal storyteller who harnesses that power to connect with audiences around shared human experiences.

Successful project snapshot

• Participated in all aspects of a major announcement for Knoxville’s Community Development Corporation (KCDC) upon receipt of the largest federal grant in recent history. Reconnecting Knoxville will be funded by a $42.6 million grant to implement a civic infrastructure plan intended to begin the restoration of cultural and economic opportunity to communities impacted by urban renewal initiatives.

 Education and experience

• Bachelor’s degree in communication studies, University of Tennessee
• Catherine has served in public relations consulting and agency brand manager roles, with extensive experience at Cumulus Media, including as news director, program director, show host and producer.

Joined firm in

• 2024 

Professional recognition

• Catherine has received multiple awards in news and reporting excellence, including Best Radio Newscaster by Tennessee Associated Press; regional Edward R. Murrow Awards for Hard News Features by Radio Television Digital News Association (RTDNA); and Green Eyeshade Award by Society of Professional Journalists Southern Region.

A little more

• Oak Ridge native; lives in Bearden
• Catherine’s work has introduced her to many newsmakers and entertainers, including powerful women such as Dolly Parton, Reba McEntire and Taylor Swift.
• Her favorite MoxCar Maxim is Do the right things the right way: “Your name and integrity are everything in journalism, and I always hold myself to a high standard to ensure that for myself and my team.”
• Husband, Sam Reynolds; three shared sons, Isaiah, Elijah and Christian; two bossy rescued terrier-mix dogs, Major Tom and Louisa.
• Enjoys yoga in her home studio, hiking, reading and talking about books with book clubs.
• Enneagram 7: The Enthusiastic Visionary