Category Logo

New downtown signage highlights how to help businesses stay open

August 5, 2020

New signage will be displayed across downtown Knoxville to remind people that staying safe and healthy can help downtown businesses stay open during the COVID-19 pandemic. Starting on Wednesday, Aug. 5, the messaging will be installed in businesses and public areas around the downtown district.

Downtown businesses and public areas, such as Market Square, Gay Street and the Old City, are displaying colorful signage to encourage everyone to do their part to keep Knoxville open for business during the COVID-19 pandemic.

The eye-catching signage, provided by Downtown Knoxville Alliance, will educate the public about the health and safety policies at downtown establishments.

“Downtown restaurants, shops and businesses are the heart of our city, and it is important we support them however we can through these challenging times,” said Michele Hummel, executive director of the Downtown Knoxville Alliance. “For patrons, an effort as simple as adhering to health and safety guidelines can help contain community spread, which can help these business owners continue to keep their doors open.

“The bright and friendly signage will create a consistent message and reminder across downtown.”

The signage includes window clings, sidewalk decals and educational posters. The posters highlight the “5 Action” initiative that outlines five steps the community can take to help keep Knoxville open, including wearing masks and staying home when sick.

As the pandemic continues, the Downtown Knoxville Alliance, city of Knoxville and downtown businesses will continue to work together to encourage everyone to do their part to keep Knoxville open for business.

About the Downtown Knoxville Alliance

Ensuring a vibrant, flourishing downtown is the primary mission of the Downtown Knoxville Alliance (DKA). Formed in 1993 as a Central Business Improvement District (CBID), the district encompasses a 0.67-square-mile area and is supported by a special assessment to property owners that is used to make improvements, enhance services and promote downtown. The DKA continually focuses on attracting and retaining a thriving community of residents, businesses and visitors in Downtown Knoxville. For more information, visit