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Join Pilot’s Annual Heart Month Campaign to Take on Heart Disease and Stroke

Jan. 30, 2025

In honor of Heart Month this February, Pilot is calling on guests to join the fight against heart disease and stroke. Marking its eighth year of supporting lifesaving research and heart health education, Pilot invites its guests to make a difference by donating in-store and, as a thank-you, fuel their day with a free cup of coffee.*

“At Pilot, safety goes beyond being road-ready—it’s about protecting what matters most: our team members, guests and communities,” said Adrienne Ingoldt, Pilot’s chief marketing officer and member of the American Heart Association’s Life is Why ™ Council. “Standing together in the fight against heart disease and stroke—the leading and fifth-leading causes of death in our country—is a meaningful way to bring our purpose to life and show people they matter at every turn.”

From Feb. 1–16, guests can visit participating Pilot, Flying J and One9 travel centers to donate and celebrate their commitment to heart health and safety. Ways to contribute include:

  • Paper hearts: $1, $3 and $5 paper hearts will be available for purchase at participating travel centers with 100 percent of proceeds supporting the American Heart Association’s Life is Why™ campaign in the U.S. and the Heart and Stroke Foundation in Canada. Additionally, guests who purchase a paper heart at U.S. locations can enjoy a free any-size hot coffee through Pilot’s myRewards Plus app as a token of appreciation for supporting the cause.*
  • Pin pad roundup or donation**: Guests can round up their in-store purchases to the nearest dollar or donate an amount of their choice via the pin pad during checkout. At participating U.S. locations, 100 percent of donations support the American Heart Association’s Life is Why™ campaign, while donations at Canadian locations benefit the Heart and Stroke Foundation of Canada.

“We’re proud to support the American Heart Association and the Heart and Stroke Foundation of Canada to promote heart health and safety. Every paper heart purchased and extra dollar donated fuels groundbreaking research and lifesaving initiatives,” said Ingoldt. “We are incredibly grateful for the generosity of our guests and team members, whose support enables these organizations to make a profound difference.”   

Along with its fundraising efforts, Pilot is providing its team members with essential tools to prioritize their heart health. Team members will have access to free CPR training, blood pressure screenings and valuable heart health resources provided by the American Heart Association. These community resources offer heart health advice, wellness tips and programs to connect individuals with lifesaving tools. To explore local programs, visit https://cpr.heart.org/en/.

For details about Pilot’s American Heart Month campaign, visit pilotflyingj.com/heart-month, or use the myRewards Plus app* to find nearby locations. To learn more about the American Heart Association’s Life is Why™ campaign, visit heart.org/lifeiswhycampaign and for information on the Heart and Stroke Foundation of Canada, visit heartandstroke.ca.

*Data rates may apply. Other terms, conditions and restrictions may apply.

**Certain purchases (including, without limitation, fuel and fuel additives and purchases made on fleet cards or direct bill programs) are not eligible for round-up contributions.

About Pilot

Pilot Travel Centers LLC (“Pilot”) is committed to showing people they matter at every turn as the leading energy and experience provider people rely on to fuel their journeys. Founded in 1958 and headquartered in Knoxville, Tennessee, Pilot is a wholly owned subsidiary of Berkshire Hathaway and employs approximately 30,000 team members. As the largest network of travel centers, Pilot has nearly 900 locations in 44 states and six Canadian provinces, serving an average of 1.2 million guests per day. In addition to travel center services, Pilot and its partners offer trucking fleets a variety of solutions for fuel, credit, factoring, maintenance and rewards. The company operates North America’s third largest fuel tanker fleet and supplies approximately 12 billion gallons of fuel per year. Pilot is shaping the future of energy as one of the largest providers of biodiesel and renewable fuels and through the development of its EV charging network and low carbon fueling alternatives. For additional information about Pilot, visit pilotflyingj.com.

About the American Heart Association

 The American Heart Association is a relentless force for a world of longer, healthier lives. Dedicated to ensuring equitable health in all communities, the organization has been a leading source of health information for more than one hundred years. Supported by more than 35 million volunteers globally, we fund groundbreaking research, advocate for the public’s health, and provide critical resources to save and improve lives affected by cardiovascular disease and stroke. By driving breakthroughs and implementing proven solutions in science, policy, and care, we work tirelessly to advance health and transform lives every day. Connect with us on heart.orgFacebookX or by calling 1-800-AHA-USA1.    

About Heart & Stroke

Life. We don’t want you to miss it. That’s why Heart & Stroke has been leading the fight to beat heart disease and stroke for more than 70 years. We must help advance the next medical breakthroughs, so Canadians don’t miss out on precious moments. Together, we are working to prevent disease, save lives and promote recovery through research, health promotion and public policy. Heartandstroke.ca @HeartandStroke