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Girl Scouts of the Southern Appalachians welcomes new leadership team members

December 18, 2023
Top, from L to R – Alicia White Price, Heather Mazzouccolo, Ginger Wright; bottom, from L to R – Randie “Nickie” Gates, Deborah Jones, Lindsay Cates.

The Girl Scout Council of the Southern Appalachians (GSCSA) has announced the addition of three new members to its leadership team to support the organization’s ongoing efforts to provide educational and leadership opportunities to girls in the region.

Alicia White Price has been named the new chief development officer, taking over for the retiring Elizabeth Kramer. Price brings a wealth of experience from her previous role as the director of national partnerships for PowerUp Fitness and a strong background in the non-profit and education sectors.

“I am thrilled to be part of the Girls Scouts mission of building girls of courage, confidence and character,” Price said. “Girl Scouts of the Southern Appalachians combines two of my most salient values: leadership and empowering women and girls in communities.”

Ginger Wright, who began her GSCSA career in 2015, has been promoted to senior director of membership. She will lead the council-wide recruitment and retention of girl and adult members. Wright’s dedication stems from her childhood in Jamestown, Tennessee, where she lacked access to a local troop, fueling her commitment to making the Girl Scout experience accessible to all.

Heather Mazzouccolo is stepping into the role of director of research and analytics. With her experience as a Girl Scout volunteer and former director of the East Tennessee region, Mazzouccolo’s expertise in finance and community service will be invaluable in managing and analyzing council-wide data to support strategic initiatives.

“We are delighted to welcome Alicia, Ginger and Heather to their new roles,” said Lynne Fugate, CEO of Girl Scout Council of the Southern Appalachians. “Each of them brings a unique set of skills and experiences that will greatly benefit our organization. Their dedication to our mission of nurturing and empowering young girls is inspiring. We are excited about the positive impact they will make in the lives of girls across our region.”

Additionally, the organization welcomed three new board members: Randie “Nickie” Gates, Deborah Jones and Lindsay Cates.

About Girl Scout Council of the Southern Appalachians
Girl Scouts is the preeminent leadership development organization for girls, offering programs that give every girl a chance to practice a lifetime of entrepreneurship, adventure, and success. The Girl Scout Council of the Southern Appalachians has more than 10,000 girl and adult members in 46 counties from southwest Virginia, through eastern Tennessee, and northern Georgia. Membership is open to all girls from kindergarten through their senior year in high school. Girl Scouts builds girls of courage, confidence, and character who make the world a better place. For more information, visit or call 800-474-1912.